Google Analytics for Business

Google Analytics for Business
Event on 2014-09-24 09:00:00

To pay by bank transfer please call +353 1 6401 800 or write to

Google Analytics for Business course track, offers business oriented view on analytics tool and processes surrounding implementation, strategies and making business decisions based on data. Google’s ecosystem of services connected into robust reporting and measurement framework is powerful business and analytical engine necessary for any business manager looking after performance and business goals and improvement.


How to reflect business into Google Analytics, measure and analyze – becomes cornerstone in any online business. Three day course teaches you how to apply business KPI’s and follow using Google Analytics, understand terminology, build requirements for deployment, get ready for large scale implementations and develop right way of thinking when working with web analysis.


Since introduction of Urchin software in 1998 (predecessor of Google Analytics) it was hard to imagine the scale and impact that Urchin and Google Analytics would eventually have on web business. In last 16 years industry and web measurement matured and placed us in position to make from simple to strategic decisions.


The course is aimed at business managers working with data, analysts dealing with online business, web and project managers preparing for implementation. Through course, facilitated exercises and discussion, you will learn:


  • how to implement right strategy to specific industry

  • how to track offline events and goal with Universal Analytics

  • how to define relevant KPIs and track properly

  • how to define and implement Tag Manager solution

  • how to build reporting system for different levels of organization

  • how to incorporate costs and external data in Analytics


What leaders of digital analytics have to say:

  • “We have so much data on the web, almost all of it available for free, that we dive into the the data ocean hoping that magically awesome things will follow. They never do.” – Avinash Kaushik, Google  / Marketing Motive

  • “Once you have and trust the data you need, it’s time for the business layer, which is simply about getting the right people the right data — in the right format at the right time — to make the right decisions.” – David Booth, Cardinal Path

  • "Analytics is the process of obtaining an optimal and realistic decision based on existing data." – Stephane Hamel, Cardinal Path

  • By rethinking the way we use data and understanding our audience, we can create meaningful stories that influence and engage the audience on both an emotional and logical level. – Daniel Waisberg, Google


About the trainer

Ivan Recevic is co-founder of digital marketing agency “Huge Media” and digital consultancy company “gaia Consulting”, acting as principal consultant for web business and analytics, working on strategies and implementations in wide range of industries. He specialises in retail and travel industry solutions, working with decision makers, business managers and developers, consulting and building great systems that support business.


Refund policy: we offer a 100% refund on tickets if you cancel more than two weeks before the event. For cancellations less than two weeks before the event we do not offer a refund, but you will be able to transfer your place to someone else.

at Dublin
Dublin, Ireland

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But That’s None Of My Business

Just things we all see in our generation, but that’s not of our business…. (Some of these jokes are made up others are just from twitter lol thought it would be funny to make into a video)…

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TherapySites (Websites for Therapists) Partners with Argonaut Software to Make Online Marketing Available to All Therapists

Downers Grove, IL (PRWEB) August 05, 2014

TherapySites, the leading website and online marketing company for mental health professionals, announced today its affiliation with Argonaut Software. This new relationship allows TherapySites to continue to extend their online marketing solutions to Argonaut Software customers, adding exclusive benefits and promotional offers.

Just having a website isnt enough anymore. With nearly 3 billion Internet users and 1 billion websites, it is essential that practice owners leverage the power of the Internet effectively to create even greater success in their practice, said Denise Marshall, Business Development Coordinator at TherapySites. At TherapySites, we specialize in websites that are designed specifically for mental health professionals, and we are excited to partner with Argonaut Software to make even more resources available.

About Professional Development Resources:

Argonaut is an easy-to-use, web-based, integrated therapy practice management software designed specifically for psychotherapists and counselors in private solo practice or group practice environments. With Argonaut’s all-in-one system, users can easily manage appointments, write and maintain clinical notes and client records, track client finances, create a paperless practice, and more.

About TherapySites: Websites for Therapists

TherapySites specializes in creating websites that are engaging, professional, cost-effective, and extremely simple to maintain, helping mental health professionals successfully market and manage their practice online. The TherapySites package includes everything necessary for a professional online presence, including basic search engine optimization (SEO), integrated email & editing tools, credit card processing, and online appointment notifications, all with no contracts or setup fees and unlimited technical and customer support.

As an added benefit, the Argonaut Software customers will receive their first month free with TherapySites by entering promo code “AGS”. For more information about how to start building an online presence, visit

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Operational Intelligence and Monetizing the Internet of Things

Operational Intelligence and Monetizing the Internet of Things
The Internet of Things (IoT) has moved from clever idea to the cusp of realization. Billions of machine sensors, accessories and devices such as mobile phones, are poised to be networked for the IoT – with 26 billion installed units by 2020, according …
Read more on App Developer Magazine

Legal Marijuana's Unintended Business Opportunities
The law of unintended consequences looks to be in force in the marijuana industry, where businesses that expect booming demand from marijuana users are among the opponents of legalization, while those who are pioneering the industry may be crushed …
Read more on Wall Street Journal (blog)

Significant Micro-Business Opportunities Ahead for Contractors
Lastly, contractors who are used to targeting only the larger, legacy corporations should discuss how to deal with the demands and needs of micro-businesses with their professional representative, so they're ready for the new opportunities as they unfold.
Read more on WebWire (press release)

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How To Create A YouTube Channel in 2014 (update for 8th January!)

I don’t normally do this but it is to avoid confusion: I am a top contributor for Google and I specialise in YouTube channel/account management. This video i…
Video Rating: 0 / 5

Posted in How To Create A Business | Tagged , , , , , | 19 Comments

Business for Sale Orlando Florida

Tel: 321-303-4544 Tel:serrano.salomon29@gmail.com Lic. Real Estat…

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Collins & Lacy, P.C. Communications Manager Joins Leadership Columbia

Columbia, South Carolina (PRWEB) August 13, 2014

Collins & Lacy, P.C. is pleased to announce Janie Langdale has been selected to join Leadership Columbia. Sponsored by the Greater Columbia Chamber of Commerce, the Leadership Columbia (LC) program provides existing and emerging leaders with opportunities to enhance their civic knowledge and network.

As a transplant to Columbia, I am constantly discovering more about what makes this thriving city such a special place to live, said Langdale. I look forward to connecting with other professionals who share a passion for Columbia while developing my leadership skills and talents to better impact our community.

For 41 years, the Leadership Columbia program has helped participants better understand how the community works, build relationships with the regions current and future leaders, and become inspired to focus their talents in a way that will best serve Columbia.

Langdale is the Communications Manager at Collins & Lacy, where she helps create and implement strategic marketing initiatives for new and existing clients. She produces internal and external communications and designs collateral materials that reflect the firms client-focused business values. Prior to joining Collins & Lacy, Langdale worked more than five years as the Art Director at a local advertising firm developing inspired brands and producing award-winning advertising campaigns for a wide range of clients.

Langdale serves the community as a member of Columbia Opportunity Resource (COR), the Junior League of Columbia, and is Co-Programming Chair of Legal Marketing Association of the Southeast Columbia Chapter (LMASE). She is a summa cum laude graduate of Auburn University, where she majored in Graphic Design.

About Collins & Lacy, P.C.

Collins & Lacy is a defense litigation firm in South Carolina that delivers valuable legal representation for their clients through solid preparation, thorough execution, and client-oriented service aimed at success. With many offices throughout the state, including Columbia, South Carolina, the firm represents local, regional and national clients in the areas of construction, employment law, hospitality/retail and entertainment law, insurance/bad faith, products liability, professional liability, commercial transportation and workers compensation. Collins & Lacy is committed to upholding the highest standards for integrity, civility and community service.

Collins & Lacy, P.C. is a member of the International Society of Primerus Law Firms.

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Managers Toolbox – Christchurch

Managers Toolbox – Christchurch
Event on 2014-12-02 09:00:00

Practical Tools For Managers In The Workplace

What other participants have said:

"The training was top of the range. I think everyone in our team should do this training."

"I will be able to apply these tools to specific team members and adapt my managerial style to deal with different stuations."

"Inspirational and practical – the real life scenarios and the dsicussion groups were really helpful."

Target audience: Team leaders, Supervisors, Managers

Format: Workshop style format with presentation, interactive discussion, activities and review. A workbook is provided.

Overall learning objective:  A workshop designed to upskill with practical tools for achieving personal and workplace goals.

Learning outcomes:
By the end of this workshop participants will be able to:

  • Know when and how to use different methods of communication: coaching, persuading, influencing and directing
  • Use of different techniques for speaking in the workplace
  • Problem solve situations and strategise solutions
  • Give feedback appropriately to another person from the team
  • Plan and prepare for a real conversation in the workplace

Topics covered:

Session 1: What is the situation now – where do you want to be?

  • How to achieve your performance management objectives at work
  • Identifying and understanding the gap
  • Problem solve situations and strategies solutions
  • Introduction to and practice a conversation model. 

Session 2: Diagnosing what is going on and what to do

  • Using tools to discern what is happening within the team and what course of action to take
  • Introduction to and practice with the Mager model for analysing performance problems.
  • Identify the dysfunctions of teams and what to do about them

Session 3: Practical Tools for managers

  • Introduction to and practice with each of these different tools so that you know when and how to use different methods of effectively.
  • Coaching / Directing / Persuading / Influencing
  • Giving Feedback to the team /  individuals

Session 4: Workplace communication – listening and questioning

  • A different way of speaking in the workplace so you say what you want and get heard
  • Introduction and practice with compassionate communication
  • Asking good questions and actively listening for answers 

Summary and review

  • Where to from here?  
  • Personal Action Plan  
  • Follow Up Actions      

 Workshop Facilitators:

Rosemary (Rosie) Killip

Rosemary is a passionate born and bred New Zealander. She is an entertaining, high energy and impactful presenter and workshop facilitator. She is a highly experienced training consultant and instructional designer, with expertise in designing, writing and delivering training to a variety of groups. 

Rosemary is keenly interested in her own and others personal development. She is a licensed Navigational Coaching facilitator and holds a Master degree (with honours), as well as certificates in public relations, adult education and is a NZQA 4098 Workplace Assessor.

Jan Canton

Direct Success Ltd was formed in 2004 to provide personal and professional development, mentoring and business consulting services.  Jan is an accredited professional coach with her training recognized by both the International Coach Federation (ICF) and the Meta Coach Foundation (MCF).  She is also a certified trainer in cognitive behavior and is a licensed Navigational Coaching facilitator. She is also a NZQA 4098 Workplace Assessor. 

She has a reputation for being collaborative, professional, friendly and customer focused, always looking for win/win solutions and to exceed expectations.

at Copthorne Hotel Commodore
449 Memorial Avenue
Christchurch, New Zealand

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Lifeline Audio Books – Will ‘Branding’ Help Your Real Estate Business?

Lifeline Audio Books – Will ‘Branding’ Help Your Real Estate Business?

from Real Estate Leads – How to Sell More Real Estate and Make More Money

Price: USD 0.99
View Details about Lifeline Audio Books

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CallTrackingMetrics Introduces Keyword Spotting for Phone Calls

(PRWEB) August 18, 2014

CallTrackingMetrics provides businesses and advertising agencies the ability to manage their inbound calls coming from advertising campaigns. Many businesses still use imperfect techniques like asking their callers how they heard about them, and CallTrackingMetrics provides a much more exact and convenient way to measure the advertising source of each new call lead.

The introduction of keyword spotting for phone calls gives businesses the ability to quickly categorize and act on different types of calls in appropriate ways. For example, knowing that a call went south is important for a call center manager to know, but the agents aren’t necessarily motivated to report this to their boss. CallTrackingMetrics keyword spotting service analyzes the call as soon as it completes and will notice words typically associated with an unhappy customer call. The system can then trigger immediate actions such as an email to the sales manager and categorize the call in a certain way for performance reporting.

Many CallTrackingMetrics customers will be combining keyword spotting with the ability to match callers with specific advertisements. The combination allows businesses to know the path a customer took to find them as soon as they answer the call and then quickly assess the quality and outcome of the call without listening to a single audio recording. The various integrations that CallTrackingMetrics offers with services like Google Adwords, Salesforce, Optimizely, HubSpot and Marin allow advertisers to make informed adjustments to their advertising investments based on call performance data.

From Todd Fisher, the Chief Technology Officer:

Keyword spotting has been a long time coming. Its an evolving science and one we have been excited to make available as part of our software. After months of developing reliable speech to text systems in-house and partnering with experts in this field, we are now able to securely and reliably provide customers with the call analysis they need to see actionable reporting on their phone calls.

Keyword spotting is now a service available to all CallTrackingMetrics customers on the Pro plan and above. To learn more about CallTrackingMetrics and the call management services they provide, visit them today at or reach them at (877) 237-4488.

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